by murtaza | Oct 1, 2018 | Data, Data Mining
Many B2B marketing professionals like to believe that B2B cold calling is dead. However, that is a common misconception that can seriously hurt your efforts. Every B2B company from the ones that are in the Fortune 500 bracket to ambitious start-ups employ cold...
by murtaza | Sep 17, 2018 | Data, Data Mining
When it comes to B2B lead generation, the critical thing to keep in mind is that there is no ‘one size fits all’ option you can rely on. Every industry is different, and by extension, the best lead generation tactic for every industry is different. When...
by murtaza | Aug 1, 2018 | Data, Data Mining
When it comes to your B2B business, efficiency in all operations is an integral part of growing your organization. As a business owner and marketer, the importance of a good quality database is not lost on you. After all, it has become a well-known fact that...
by murtaza | Jul 27, 2018 | Data, Data Mining
In today’s cut-throat business world, scrutiny and high-efficiency rule. Additionally, up-to-date and relevant data can help your firm grow exponentially. It helps you rise above the competition. While data cleaning has its significance, lead generation is the...
by murtaza | Jul 25, 2018 | Data, Data Mining
Before talking about content personalization for B2B, let’s be clear about one thing. No matter what you’re selling or promoting, the ability to understand ‘who the customer is’ is essential. Understanding who your customers are is...
by murtaza | Jul 15, 2018 | Data, Data Mining
Any marketer worth his salt knows that data is the fuel for marketing efforts and an organization’s growth. If you are a B2B organization in this business climate, investing right matters. Invest where you’re sure to gain maximum leads for your campaigns. For...