by Zahra | Jan 25, 2024 | Data, Marketing
The global landscape has undergone significant transformations with the advent of digitization and modernization. In particular, every facet of human interaction, including B2B marketing, has experienced continuous evolution. The emergence of the Automation and...
by Annkur Agarwal | Jun 23, 2023 | Data, Marketing
“Brand” this word brings a series of logos in front of our eyes, like Starbucks, Adidas, Nike, and the list goes on and on. This is a term we the gen-z are living by in 2023. No doubt, it’s an intangible term and yet holds the immense power of...
by Zahra | Dec 12, 2022 | Data, Marketing
When it comes to b2b marketing, content marketing for b2b enterprises plays a vital role to propel the business by leaps and bounds. The value of content grew over the past few years, as people are no more foolish. They are clever enough to look into the intricacies...
by Zahra | Apr 7, 2022 | Data, Marketing
What is Lifecycle Marketing- the whole concept? When you run a company or organization, customers’ wants and needs become a pivotal factor, and basically, every business strategy is chalked out according to this only. Customers’ needs and...
by Annkur Agarwal | Sep 27, 2021 | Data, Marketing
SCALE-UP YOUR BRAND IDENTITY VIRTUALLY! We all want branded items, whether it is a shoe or a dress or a bag. We all love branded items and of course, having them gives you a little lift to your confidence level. You love yourAdidas, you love your Nike, you love...
by Annkur Agarwal | Jun 10, 2021 | Data, Marketing
Introduction: If business strategies are the movie’s central character called ‘How the business market works,’ monotonous policies are the antagonist. So, here is a complete guide to the rather popular ‘Business-to-Business’ aka,...
