by Annkur Agarwal | Jun 3, 2021 | Data, Marketing
When you think about launching a product, it is necessary to have a proper b2b go to market strategy. The absence of a proper go-to-market strategy Mckinsey will block your analysis concerning the product, which includes whether you are chasing the wrong set of...
by Zahra | May 17, 2021 | Data, Marketing
Marketing and advertising are two important tenets of business. Sometimes it becomes very difficult to differentiate marketing from advertising and feel the importance of their individual needs. However, to ensure that your business propels to better heights,...
by Annkur Agarwal | Jul 15, 2020 | Data, Marketing
Testimonials are tricky business. Whether it was the shocking testimonial that your friend posted on social media which was supposed to be quirky and funny but you are still reeling from the punchlines or the testimonial from the ex-employer that got you...
by Zahra | Jul 10, 2020 | Data, Marketing
Imagine you going to visit someone and searching for the house in the area. When you think address search is done and you ring the bell, a door opens and you are greeted with a person with a questioning look, asking “Do we know you?” or a scenario...
by Zahra | Jun 30, 2020 | Data, Marketing
Whether you are an active social media user or social media dead weight, you have probably heard of Facebook. Facebook is the most popular social networking sites with the monthly active user of about 2.60 billion and daily active user about 1.73 billion....
by Zahra | Jun 17, 2020 | Data, Marketing
In the word of Steve Ferrate “If you want to sell more than you better know why consumer buys”. Thousands of potential buyers visit business websites daily but the conversion rate from visitor to client is comparatively less. Online businesses are...
