by murtaza | Mar 7, 2019 | Data, Data Mining, Data Solution, Marketing
Before we talk about B2B customer retention strategies, let’s get a little background on the situation. Most marketers and B2B sales teams have more than one goal or objective at any given point of time. So, if you were to ask them what their most...
by murtaza | Feb 19, 2019 | Data Solution
A/B Split Testing for B2B is extremely important to ensure you get the most out of your B2B sales and marketing efforts. When it comes to marketing, your intuition has tremendous value. Over time, as you keep experimenting with various platforms and...
by murtaza | Feb 16, 2019 | Data Mining
Before we talk about B2B Facebook advertising, let’s understand what the platform is all about. After that, we can dive into understanding how to optimize B2B Facebook advertising for the best results. Facebook isn’t predominantly a business platform....
by murtaza | Feb 8, 2019 | Data, Data Solution
Before we talk about B2B telemarketing database and its many merits, let understand a few things. The telephone has become incredibly central to our day-to-day lives. While we may have moved on to better communication technology, B2B telemarketing...
by murtaza | Feb 4, 2019 | Data Mining, Data Solution
In today’s scenario, B2B data integration technology is the norm. The B2C marketing community has been quick to notice the positive effects of such integration activities, and they have adjusted accordingly. However, many B2B marketers have been slower to adapt...
by murtaza | Jan 24, 2019 | Data
B2B engagement strategy has slowly and steadily become an essential part of B2B digital marketing. In this article, we’ll take an in-depth look at this phenomenon. As B2B marketers have known for the longest time, the industry doesn’t play by the rules...
by murtaza | Jan 21, 2019 | Data, Data Mining
B2B predictive marketing is one of the most exciting and effectual ways of bringing in new business today. In the B2B scenario, getting customers for your organization is usually a more long-drawn and intense process than in the B2C situation. Although...
by murtaza | Jan 17, 2019 | Data, Data Mining
Make Successful Influencer Marketing for B2B a Reality! Before we talk influencer marketing for B2B, let’s understand a few essential things about the industry. In today’s marketing scenario, there are no universal approaches that work for anybody....
by murtaza | Jan 11, 2019 | Data
Regardless of what industry we come from, all marketers are interested in building customer bases for their B2B business. B2B marketing teams want quantity as well as quality. Knowing how to acquire new B2B customers can help you to thrive, not just survive....
by murtaza | Jan 9, 2019 | Data
When we talk about business growth, much attention is paid to lead generation and nurturing sales. However, it is necessary to remember the importance of B2B customer retention and the many ways to re-engage old customers. While it is easy to lose sight of the...
