by murtaza | Jan 5, 2019 | Data, Data Mining
Before we dive into our B2B marketing trends for 2019, let’s get one thing clear – the only constant in marketing is change. This statement means that the business-to-business (B2B) marketing landscape in this New Year is going to be different from what you’ve...
by murtaza | Dec 18, 2018 | Data
What goes in the life of a CRM data Admin (tasks and duties) on a daily/weekly/ monthly and yearly basis? Learn what is required to be successful at your CRM admin tasks. Here is a 5 step guide to keep a track of your duties as a CRM manager or CRM admin....
by murtaza | Oct 30, 2018 | Data
Email automation for B2B campaigns is essential in making B2B email marketing a force to reckon with. Many marketers may believe that email marketing is a dead channel. However, that couldn’t be further away from the truth. The famous saying, “If it...
by murtaza | Oct 24, 2018 | Data
When it comes to the B2B industry, email marketing is thriving. This type of communication is still one of the most lucrative strategies to acquire new clients. Email marketing is undoubtedly crucial to the growth of a B2B company. So let’s understand the...
by murtaza | Oct 1, 2018 | Data, Data Mining
Many B2B marketing professionals like to believe that B2B cold calling is dead. However, that is a common misconception that can seriously hurt your efforts. Every B2B company from the ones that are in the Fortune 500 bracket to ambitious start-ups employ cold...
by murtaza | Sep 17, 2018 | Data, Data Mining
When it comes to B2B lead generation, the critical thing to keep in mind is that there is no ‘one size fits all’ option you can rely on. Every industry is different, and by extension, the best lead generation tactic for every industry is different. When...
by murtaza | Sep 12, 2018 | Data
How Preventing Data Decay Can Ultimately Strengthen Your B2B Business and is Data Decay Jeopardizing Your B2B Business? Unless you’ve been living under a rock, it is nearly impossible to be in the business world right now without hearing about the importance of...
by murtaza | Aug 3, 2018 | Data
What is ICP (Ideal customer profile)? According to Wikipedia, a marketing strategy is a long-term, forward-looking approach to planning. The fundamental goal here is achieving a sustainable competitive advantage. Any smart B2B business owner knows that...
by murtaza | Aug 1, 2018 | Data, Data Mining
When it comes to your B2B business, efficiency in all operations is an integral part of growing your organization. As a business owner and marketer, the importance of a good quality database is not lost on you. After all, it has become a well-known fact that...
by murtaza | Jul 27, 2018 | Data, Data Mining
In today’s cut-throat business world, scrutiny and high-efficiency rule. Additionally, up-to-date and relevant data can help your firm grow exponentially. It helps you rise above the competition. While data cleaning has its significance, lead generation is the...
