by murtaza | May 10, 2018 | Data
‘Garbage in and garbage out’ is valid in so many cases. Maybe, B2B organizations and data weren’t on the minds of those who crafted the saying. But the underlying sentiment remains relevant when it comes to data, data quality and even business databases in...
by murtaza | May 6, 2018 | Data
There is no scarcity of digital marketing channels available to the modern marketer in this technologically led era. In such a scenario, many times, you may find yourself wondering if email marketing is even worth it. Short answer, yes! No matter how many new...
by murtaza | May 1, 2018 | Data
CRM Data is integral to the success of your B2B organization. In this article, we take a look at the main reasons to maintain a clean CRM database. In today’s cut-throat business world, current and relevant data can help your firm grow like never before....
by murtaza | Apr 28, 2018 | Data
How to calculate ROI through Data Cleaning You might be wondering whether data cleaning worth my time & money to improve ROI. Here is the unique way to calculate ROI through Data Cleaning. Well, here is the answer to all your questions relating to...
by murtaza | Apr 23, 2018 | Data
Content Marketing is so important for B2B companies these days. It is no longer news that landing new customers is becoming an increasingly difficult task for most B2B marketers. Considering the competitiveness in the business environment these days, it is...
by murtaza | Apr 19, 2018 | Data
Your CRM (Customer Relationship Management) is the software. This software enables your B2B business to store information about the organization’s relationships and interactions with existing and potential customers. Because of this, your CRM system is...
by murtaza | Apr 13, 2018 | Data
Many researchers around the world have conducted intensive research on what can solve B2B challenges. This has put light on the many challenges that companies go through trying to increase sales and grow their customer base. While the importance of data is...
by murtaza | Apr 9, 2018 | Data
If you are like most Marketers out there, you realize that CRM Cleaning (mainly Manual CRM Cleaning) is very crucial. This marketing step ensures that your B2B marketing campaigns bring in successful results. Whether you have been a B2B businessperson for long, or...
by murtaza | Apr 1, 2018 | Data, Data Solution
Maintaining inaccurate data in your CRM can prove cataclysmic to your marketing efforts. There is a whole lot of data floating around within the database system that is often of no use to you. This type of information should ideally exit your system via your...
by murtaza | Mar 28, 2018 | Data
Understanding Data Cleaning Data cleaning is the process of separating useful information from useless junk within a CRM system or database. It is also known as Data Cleansing Solution, Data Cleansing or Data Scrubbing. This process of data scrubbing of...